The Chinese film industry is often referred to as Cinema of China. While there isn’t a single, universally recognized name like “Hollywood” for the US industry, Hengdian is a nickname for the Hengdian World Studios, a major film studio complex in China, and is sometimes called “China’s Hollywood”.
Discover the five most valuable Chinese Olympians making social media headlines and the opportunities they present brands. The 33rd Summer Olympics kicked off with a dazzling ceremony on the Seine River in Paris on the evening of July 26. The creatively staged, star-studded event garnered widespread attention (while embedded advertisements and other aspects also sparked … Read more
Black Myth: Wukong, China’s first AAA game, merges stunning graphics with rich cultural storytelling, capturing global attention and boosting both tourism and investor interest. Since its debut in 2020, Black Myth: Wukong, China‘s first AAA (highest quality) game’s clout has been rapidly building. On August 20, it launched for PC and PS5, quickly topping the charts, … Read more
“Like a Rolling Stone” has won rave reviews for exploring the darkness behind the story of China’s “road-trip auntie,” Su Min. It was one of the feel-good stories of the pandemic. Four years ago, 59-year-old Su Min left behind her abusive husband and decades of domestic drudgery to begin an epic solo road trip across China. As … Read more
With China’s AAA gaming market outpacing the US’, luxury fashion faces a new frontier in courting the mainland’s digital-savvy consumers. But are brands willing to take the plunge? Thirty or so years ago – in a time of less diversity, equity and inclusion – the luxury fashion industry was wrestling with the rise of hip-hop … Read more
Actor Huang Xiaoming’s relationship with entrepreneur Ye Ke has sparked online debate, highlighting the rise of socialite training schools and growing pressures on women. The revelation that celebrated actor Huang Xiaoming is dating Shenzhen entrepreneur Ye Ke has sparked widespread discussion on Chinese social media. The 46-year-old actor, one of the highest-paid stars in the … Read more
From SEO optimization to virtual fitting rooms, generative AI is retailers’ secret weapon for boosting sales this Singles’ Day. As anticipation builds for Singles’ Day 2024 — the world’s biggest shopping festival on November 11, which originated in China — generative AI is set to play a central role in the retail bonanza. The shopping … Read more
From changing notions of value to Gen Z’s demand for unique travel experiences — here are the key trends that will define Chinese luxury consumption in 2025. Despite a challenging year of mounting economic uncertainties and a renewed bout of “luxury shame,” mainland Chinese consumers remain a key clientele for global brands. The country’s uncertain … Read more
Amid economic and social pressure, China’s millennials and Gen Z are embracing minimalism and redefining the definition of success. In China, young people are skipping out on their daily milk teas and coffees — opting instead for a “less is more” approach to minimalism and frugal life while still living in the moment. This trend … Read more
Hello Kitty exhibition hits TX Huaihuai, Luckin Coffee collaborates with Tom & Jerry. There is no café chain in China growing as explosively as Luckin Coffee. It opened 1,382 stores in Q3 2024 alone, taking its total to over 21,000 in the mainland. That boom is expected to continue as the coffee powerhouse yesterday announced it had signed a multi-billion RMB … Read more
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